Magic DPP 5.0
Whitepaper
The Digital Product Passport: from compliance to a trusted asset
How GS1 standards make the DPP possible, and how Magic DPP 5.0 puts them into practice.
Risk #1
The ESPR (Article 74) allows market withdrawal in case of non-compliance, not just a fine.
97%
of companies have heard of the DPP, but only 19% consider themselves well prepared (KPMG, 2026)
6
priority product groups from 2025-2030: textiles, furniture, mattresses, tyres, iron and steel, aluminium
18/07/2024
entry into force date of the ESPR regulation (EU 2024/1781)
What you'll find in this whitepaper
1Four questions for a board of directors
2The DPP: a data governance project
3Identify, Capture, Share: the GS1 framework at the heart of the DPP
4A concrete example: the journey of a jacket and its DPP
5DPP maturity grid: where does your company stand?
6Magic DPP 5.0: GS1 standards in action, without touching your IT systems
Magic DPP 5.0
- Orchestrates your existing systems (ERP, PLM, PIM, MDM, DAM) without replacing or modifying them.
- Built on GS1 standards: identification (GTIN, GIAI, GRAI), EPCIS 2.0, GS1-conformant resolver.
- A single ESPR-compliant technical foundation, whatever the sector or product lifecycle.